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Step 7 of 13

Get business insurance

Protects you personally if something goes wrong.

Time
1–2 hours
Cost
Varies

Why it matters

As a sole proprietor you are personally liable. Insurance is what stands between a problem with a product and your own savings.

What to ask for

  • General liability
  • Product liability, which covers claims about the products you sell
  • Whether your home insurance covers a home-based business and its stock

Say what you sell

Tell every insurer you sell adult products. Some exclude them, and you want to find that out before you buy a policy, not when you make a claim. Get confirmation in writing.

Your checklist